WhatsApp sharing user data with Facebook would be illegal, rules ICO

Posted Posted in Mobile Ecosystem, Privacy

The UK’s data protection watchdog has concluded that WhatsApp’s sharing of user data with its parent company Facebook would have been illegal. The messaging app was forced to pause sharing of personal data with Facebook in November 2016, after the Information Commissioner’s Office said it had cause for concern. The ICO opened a full investigation […]

Brits Want Rewards for Sharing Their Data

Posted Posted in Internet Economics

Over half (54%) of UK consumers would be willing to share their personal data for reward points, according to research by OnBuy. Closely behind this was financial incentives and cash rewards, which 53% of UK consumers would be willing to trade their personal data for. Contrastingly, personalised rewards or recommendations is the incentive that UK […]